In addition to providing customized, flexible retail software for brick-and-mortar stores, with advanced, integrated E-Commerce all on a single platform- XY offers extensive ongoing digital marketing services. XY Retail partners with clients long after your website goes live, to provide the tools and marketing services necessary to help increase site visibility, traffic to site and stores and, most importantly, conversions and revenue.
Conversion Rate Optimization is so 2011.
At XY Retail, we take a human-centered approach with design principles and psychology of User Experience with the best testing methodologies and tools of CRO. By going beyond understanding your customers at a deeper level—their goals, wants, needs and perceptions, XY UXO team takes a deeper look into the why your users’ clicks, from messaging and site copy to design and UX, and uses that to build substantial, lasting improvements to your experience. Because conversions are about more than statistics — they’re about people.